It’s that time again for Pitti Uomo, the men’s fashion show held twice yearly in Florence, Italy.The 76th Edition will take place June 16-19, featuring the best of international men’s fashion for s/s 2010, including the Italian label—Il Viaggio (literally ‘the trip’)—the casual chic men’s line for modern-day male travelers.
The “sweatjack”—the sweatshirt-jacket hybrid designed by Mario Vigilante—combines the elegance of a blazer and the comfort of a jersey into one garment for the busy traveling businessman or the young entrepreneur searching for stylish adventure.
Mario Vigilante was born 1942 in San Severo of the Foggia province in Italy. In 1960, Mario moved to Milan to attend design courses at the Carlo Secoli Institute. Afterwards, he transferred to Tuscany where he worked as chief designer for a well-acclaimed fashion house, collaborating with Allegri for nearly 20 years.
Throughout the course of his life, Mario has designed for some of the best: Armani, Fendi, Issey Miyake, and Versace.
The “sweatjack”—the sweatshirt-jacket hybrid designed by Mario Vigilante—combines the elegance of a blazer and the comfort of a jersey into one garment for the busy traveling businessman or the young entrepreneur searching for stylish adventure.
Mario Vigilante was born 1942 in San Severo of the Foggia province in Italy. In 1960, Mario moved to Milan to attend design courses at the Carlo Secoli Institute. Afterwards, he transferred to Tuscany where he worked as chief designer for a well-acclaimed fashion house, collaborating with Allegri for nearly 20 years.
Throughout the course of his life, Mario has designed for some of the best: Armani, Fendi, Issey Miyake, and Versace.
But it was not until his relationship with Marithé + François Girbaud that he launched SUPERMARIO Son & Daughter in 1996, out of which numerous lines were born like SPQRCity, Parajumpers, and Il Viaggio.
Based in Pontedera, Italy (not too far from Pisa), Mario works together with his daughter Chiara and son Raffaele, offering a spectrum of fashion consultancy services that range from trend research to production management, all the while emphasizing eco-friendliness.
Based in Pontedera, Italy (not too far from Pisa), Mario works together with his daughter Chiara and son Raffaele, offering a spectrum of fashion consultancy services that range from trend research to production management, all the while emphasizing eco-friendliness.
Photos Sweatjack by Il Viaggio s/s 2010, provided by Claudio Leoni, Copyright by SUPERMARIO Son & Daughter.
